Luxury finally meets a technology worthy of it.

From scoping to execution, I support leaders and their teams, helping them identify which tasks to entrust to agents, then to design, integrate and manage the agentic workflows within their House.

A lacquered-nail hand holds a lit sparkler

In your House, the agentic shift isn't a future. It's a present that demands a course.

Everyday agents.Your teams already use them, often without a framework. The usage is there; what's missing is a shared set of rules.
Agentic workflows.Monitoring, content, customer service: entire chains now orchestrate end to end. That's where the gains are measured fastest.
Expert agents.On the highest-value tasks, the agent widens what an expert can handle: research, cross-checking, first drafts, while the expert focuses on judgment and creation.

The Agentic Delegation Plan.

Used well, AI agents are faster, make fewer mistakes and hold a scale no team can cover alone. That leaves the real question: deciding what you entrust to them without damaging what makes your value. I bring a tooled method and a proprietary matrix — an inventory of your workflows with your teams, a task-by-task decision, legal and data-security safeguards — to rule on each one: what an agent does, what it prepares, what you keep.

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Where to start.

1

The Agentic Footprint Audit

What AI agents take in about your House, and act on — measured across 500 responses. A verdict, not a count.

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2

The Agentic Delegation Plan

What your House delegates, what it protects, in what order it moves — from scoping to the decision matrix.

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At any time — ongoing support

Monthly advisory, Shift Happens training, executive coaching.

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I've spent 20 years in Luxury, leading its technological transformations from the inside.

E-commerce, CRM, clienteling, retail: I've supported every technological shift in the sector, House-side and advisory-side — from Saint Laurent to Hennessy. The agentic shift is the next one, and that's where I work with you: to lead it rather than endure it.

Author of a forthcoming book on steering the agentic transformation of Luxury Houses.

Read the manifesto →

Thirty minutes, your House, precise questions.

You leave with a first reading, I leave with a conviction — that I can be useful to you, or not.

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