Always On

On Saturday, September 26, I brought together in GrokBot, the assistant from SpaceXAI, five agents that debate. Each recommendation reaches me already challenged. The method convinced me. Before opening the files of a Luxury brand to them, I wanted to know who would have access.

Edition #25 · Always On

On September 29, OpenAI launched the dots, which it describes as "always-on agents built to handle everything." Its CEO, Sam Altman, sums it up:

"You can delegate ambitious pieces of work the way you would […] to a chief of staff that you work with."

A chief of staff is expected to know your files, and to know what they have no right to do with them.

Welcome to LUXE ÆTERNAI, my weekly decoding of what AI agents change, or don't, for Luxury Maisons. I am Michaël Tsakiris. I help leaders and executive committees in Luxury and premium decide what they entrust to agents, and I put it in place with them until their teams run it themselves. Enjoy!

Sources for this section3 links

Personal account or company account

The dots are not alone. Google, Meta, Microsoft, SpaceXAI and young vendors offer assistants of the same kind: they read your messages and your files, and act in your name. All of them promise to work for you like a chief of staff, except that they never sleep.

My guide compares eight of the most prominent, based on 26 published tests.

The right assistant is the one whose access your company controls. So choose the type of account first, personal or company, then the product.

On a personal account, your company controls nothing, and what the assistant has learned leaves with the employee. This is the case for Gemini Spark, Instinct and Muse.

On a company account, your CIO (chief information officer) decides who uses the assistant and what it can open. In France, two assistants can be tried this way today: the dots, from OpenAI, and GrokBot.

That choice has a price. The most accomplished assistant is not always the one your company can control.

I would still start with the one your CIO controls: otherwise, your teams will try their own on their phones.

Sources for this section4 links

Three settings

  1. 1

    Do not authorize everything, once and for all.

    According to Futurism, a video creator had entrusted a sale on Facebook Marketplace to Muse. Muse accepted an offer and gave his address to the buyer, without warning him. The video creator says he ticked "Allow Always", according to The Next Web.

  2. 2

    Have the locks set by your administrator.

    OpenAI states that the dot "tries" to follow the instructions you write for it. An instruction is therefore not a lock. Ask your network administrator to remove from the assistant the apps that pay or that send files outside the company, and cap its spending.

  3. 3

    Keep your VICs away from these assistants.

    None of the eight assistants in the guide offers today, at once, data kept and processed in Europe, settings held by your administrator and the complete deletion of a memory. Your VICs (very important clients), your creations and your prices before launch stay in your teams' tools.

Sources for this section5 links

What I take away

A chief of staff is judged on discretion more than on talent. The discretion of these assistants depends on the access your company has set before the first file.

Luxe oblige!

Michaël Tsakiris
Paris, Monday, October 5, 2026